Super Bowl Week transforms San Francisco into the ultimate destination for football fanatics and VIP party-goers alike. As Super Bowl LX descends upon Levi’s Stadium on February 8, 2026, the Bay Area is rolling out the red carpet with an electrifying lineup of exclusive events that promise unforgettable experiences beyond the gridiron.
The Maxim Big Game Party: Bay Lights & Football Nights
When it comes to Super Bowl Parties, nothing matches the prestige of the Maxim Big Game Party at The Midway San Francisco. Scheduled for Saturday, February 7, 2026, this VIP-only celebration merges music, sports, art, and fashion into one spectacular evening. Celebrities, athletes, models, and executives from across the globe will gather for what’s being hailed as the #1 party of Super Bowl weekend.
The event features performances by world-renowned DJ HUGEL and Loud Luxury, creating an atmosphere that’s both elegant and electric. With VIP table reservations and limited mezzanine access, this isn’t just another party—it’s a once-in-a-lifetime experience that captures the essence of Big Game weekend.
Art of Whiskey: Where Sophistication Meets Super Bowl Week
For connoisseurs seeking a refined celebration, the Whiskey Tasting experience at The Art of Whiskey stands as one of Super Bowl Week’s most anticipated events. Taking place Thursday, February 5, at the Foreign Lens Independent Cinema in SoMa, this premier tasting festival brings together up to 100 exquisite whiskies from renowned global distilleries.
Guests will mingle with master distillers and brand ambassadors while sampling rare, award-winning spirits. The invitation-only atmosphere attracts celebrities, professional athletes, and influential business leaders, making it one of the most exclusive gatherings during Super Bowl festivities. Tickets are limited and the event is 21+ only.
Taste of the NFL: Culinary Excellence at The Hibernia
Super Bowl Events don’t get more prestigious than Taste of the NFL 2026. Set in San Francisco’s stunning Hibernia grand ballroom on February 7, this NFL-sanctioned experience pairs world-class cuisine from over 30 acclaimed chefs with appearances by NFL legends. The event benefits GENYOUth’s mission to combat student hunger, blending philanthropy with premium entertainment.
Celebrity chefs including Andrew Zimmern, Carla Hall, and Tyler Florence will serve culinary masterpieces alongside fine wines and spirits. This intimate gathering offers VIP guests the chance to rub shoulders with football greats while indulging in dishes that reflect the Bay Area’s innovative culinary scene.
Players Tailgate: The Ultimate Pre-Game Experience
Bullseye Event Group’s Players Tailgate delivers an exclusive pre-game atmosphere where over 50 active NFL players and celebrities converge before kickoff. This invitation-only event at locations near Levi’s Stadium features gourmet catering, premium bars, and entertainment that sets the tone for championship Sunday.
SI The Party: Where Athletes Meet A-Listers
Sports Illustrated returns with SI The Party Presented by DraftKings, bringing together league owners, elite athletes, and A-list celebrities for a sixth consecutive year. Created by Medium Rare & Authentic Live, this exclusive Saturday evening celebration at Moscone Center area venues has become the can’t-miss event for sports and entertainment royalty.
Ditka’s Gridiron Greats: Cigars with the Stars
One of the week’s most intimate experiences, Ditka’s Gridiron Greats Cigars with the Stars, co-hosted by Brian Urlacher and Mike Golic on February 5, brings football legends together for an evening of premium cigars, whiskey, and championship memories. This ultra-exclusive gathering in San Francisco attracts former players and industry VIPs seeking a more refined Super Bowl celebration.
Super Bowl LX Studio 60: Premium Music Experience
On Location presents Studio 60, a two-night premium music experience at San Francisco’s iconic Palace of Fine Arts on February 6-7. Each night features a different headlining artist performing in this intimate, elevated setting—offering a sophisticated alternative to traditional Super Bowl Parties while maintaining that championship weekend energy.
Making Your Super Bowl Week Unforgettable
The Bay Area’s exclusive Super Bowl Events extend far beyond traditional watch parties. From San Jose Convention Center’s Opening Night to the entertainment hub at Moscone Center, the region transforms into a week-long celebration of sports, culture, and luxury.
These VIP experiences sell out quickly, with many requiring advance reservations or invitation-only access. Whether you’re drawn to the refined elegance of whiskey tastings, the culinary brilliance of chef-driven events, or the star-studded energy of celebrity parties, Super Bowl Week 2026 delivers unprecedented access to the most exclusive celebrations in professional sports.
Don’t miss your chance to experience Super Bowl LX the VIP way—where every party is a championship celebration.
